PRODUCT DEEP DIVE
Powered by the Armenian Code Academy and Ameriabank
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Global expertise, the latest industry insights & hands-on experience to take on the challenges of Product Management.

Empower your Product Management Journey and take your career to new heights with a 5-month comprehensive educational program.
ACA PRODUCT MANAGEMENT PRACTICE
  • 50+
    Tutors & Mentors
  • 250+
    Graduates
  • 300+
    Product Community Members
PROGRAM SYLLABUS
  • Product Discovery
    Introducing the activities the product teams perform to understand the customer and business problems and then reveal the best ways to solve them.
    1
  • Product Strategy
    Understanding the way the product teams perform to stay aligned with the business strategy and prioritize what is going to be in the next releases.
    2
  • Product Delivery
    Unfolding the way product teams perform for effectively launching the next solutions or the improvements of existing solutions to the market.
    3
  • Product Analytics
    Revealing insights on user behavior and analyzing the acquisition, retention, engagement, activation, and resurrection metrics.
    4
  • Product-led Growth
    Introducing the activities the product teams perform to make the product an important vehicle for acquiring, activating, and retaining customers.
    5
  • Product Organization Setup
    Helping the company to build, structure, and scale its product organization, from product leadership to associate-level professionals.
    6
MEET THE ACADEMIC LEAD

  • Rafayel Mkrtchyan


    Co-founder, Chief Product Officer at PlayEngine | Product and Growth Advisor at various startups | University of California, Berkeley

I am a product management advisor who helps companies improve their product discovery and delivery processes. I teach teams how to set up a winning product strategy and sustainable growth model, run customer and product development processes, develop outcome-, growth-, experiment- and data-driven mindset, as well as robust their lean, agile, and design thinking skills.
MENTORS
  • Narek Tamoyan
    Senior Product Manager @Noom Inc.
  • Kristian Martirosyan
    Product Manager @ OLX Group
  • Vardan Grigoryan
    Product Lead @ Affinidi
Who can apply?
  • Junior Product Managers
  • Startup Founders
  • Project Managers
  • Product Owners
  • Product Marketing Professionals
  • Product Design Professionals
DOWNLOAD THE FULL SYLLABUS
Get the entire educational program in one PDF file
MEET THE PARTNER
Ameriabank CJSC is an Armenian universal bank offering corporate, investment and retail banking services headquartered in Yerevan, Armenia. It was established in 1910 as a branch of Caucasian Trade Bank, which during the Soviet era was transformed to the Armenian branch of the USSR Vneshtorgbank.
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Contact us:
+374 (44) 48 16 32
info@aca.am
Hakob Hakobyan 3, Yerevan, Armenia